Green Pants Labs
We don't just build for clients. We build for ourselves.
Products we created because we wanted them to exist. Internal tools that power our client work. Side projects that scratch our own itch. Everything here ships.
Products
Products we built because they should exist.
Full products, shipped and live. Built by the same team that builds for our clients - with the same standards for design, engineering, and user experience.
Dynasty General
A decision-engine app for dynasty fantasy football players. Most dynasty tools rank players. Dynasty General tells you what to do - right now, given your specific league and roster. It's positioned as a decision copilot for live picks, trades, and negotiation moments.
Currently built for Sleeper leagues with MyFantasyLeague (MFL) support shipping next, followed by Fantrax. Dynasty-only, not redraft. Connect by entering your Sleeper username - no password or install needed, read-only access via Sleeper's public API.
Decision Card with Contender Outlook
The Decision Card
The Lean
One specific player recommendation for your slot, with KTC value, ADP, and the underlying rule (starter fill, push path, earned value).
Counter-View
The strongest argument against the Lean, shown inline. No echo chamber - every recommendation comes with its best counterpoint.
Next Picks Plan
Five picks deep with confidence tiers and within-position alternatives if your target gets sniped.
Ask Coach
Conversational follow-up with full league context, web search, and KTC-anchored trade math.
Status: Open beta. Coach, briefings, the 5-deep Decision Card, and Contender Outlook are free for every signed-in tester.
Sootcase
An AI-powered collaborative travel planning platform that helps people turn ordinary trips into extraordinary adventures. Everything trip-related - planning, coordination, budgeting, documents, and memories - in one shared space.
Homepage
Trip Budget Dashboard
Meet Peggy
Peggy is Sootcase's AI travel companion and mascot. She's not a chatbot tucked in a corner - she's woven throughout the entire experience, offering:
Friendly, helpful, and proactive. “Let's Go!”
Travel planning is messy. It usually lives across emails, spreadsheets, group chats, and scattered notes. Sootcase pulls all of that into a single collaborative hub where everyone on the trip is on the same page, in real time.
What You Can Do
Built for: Individual travelers planning personal trips, and organizations coordinating business travel, retreats, and conferences.
Internal Tools
Tools we built to move faster.
Proprietary systems that power our client work. These aren't off-the-shelf - they're built in-house because the tools we needed didn't exist.
Indexing AI
We built Indexing AI to answer a question most agencies can't: will AI search engines find, understand, and cite your website?
Traditional SEO tools check if Google can crawl your pages. Indexing AI goes further - it analyzes whether ChatGPT, Perplexity, Gemini, and Google AI Overviews will surface your content when people ask questions in AI-powered search.
Every audit produces a weighted score across 10 pillars, a prioritized 30-day action plan, paragraph-level rewrite suggestions, and a client-ready report - all generated in minutes.
AI Platforms Scored
10 Audit Pillars
Social Asset Engine
Most marketing teams spend hours going back and forth with designers on social graphics. We built a tool that eliminates that bottleneck entirely.
Type a headline, select a format, and instantly generate publish-ready graphic variations - complete with brand-matched backgrounds, professional typography, and proper overlay treatments. The AI agent can also propose entirely new content angles from a single prompt.
Manual Mode
AI Prompt Mode
Carousel Generator
Sample Output - 4-Slide Carousel
Key Capabilities
We build things that solve real problems.
Whether it's a product for your customers, an internal tool for your team, or an idea that just needs to ship - we can build it.